From Content to Community
We Elevate Your Digital Presence from Vision to Reality
Services
Multimedia Content Creation:
From engaging social media posts to captivating videos and graphics, we create content that resonates, informs and converts. Your story deserves to be told right and we know how to translate complex or technical material into engaging digital content.
Social Media Management:
Keep your focus sharp on your core objectives while we leverage our vast experience and comprehensive skills to manage your social media accounts and amplify your online influence.
Community Building & Management:
We create and manage thriving Discord servers & Telegram channels that unlock the power of your community. We foster meaningful interactions and spark lively discussions by engaging and connecting with your audience.
Video production:
Whether live or remotely, our combined team are experts at extracting the essence of your message and featuring it in the best light to engage your target audience. Whether interviews, panel recordings, thought-leadership pieces or event sizzle reels, we take care of everything and communicate proactively at every step of the way.
White Papers:
Solidify your industry standing with a meticulously researched and expertly written white paper. Our team delves deep into the subject matter, presenting complex information with clarity and authority.
Event Promotion:
Whether it’s a conference, product launch or a special gathering, we elevate events into unforgettable occasions. We provide professional live reporting, digital promotion and top-notch videography that captures every highlight in stunning detail.
Strategy & Consulting:
Our digital marketing and intimate knowledge of the business, tech, blockchain and advocacy spaces come together to provide actionable insights and strategies for emerging and well-established organizations alike.
Media Training:
Our media training service offers bespoke one-on-one coaching sessions led by an experienced television producer and journalist. Tailored to your specific needs, this program focuses on refining your messaging, developing scripts, and honing your on-camera skills.
Whether you’re preparing for a major interview or enhancing your public speaking abilities, our sessions provide personalized guidance and practical feedback to ensure you excel in any media scenario.
Clients
Prestigious organizations that use our services
Testimonials
“BlockFlo Digital has been a strong partner of Tetra, helping us on both social media and video production fronts. Bobby, Nicolle & Flo are absolute pros, who communicate proactively and always strive to exceed our high expectations”
“BlockFlo Digital (formerly DN4TL) was able to dive right into the work we needed them to do and produced incredible results. Our work is very technical, and they were able to bring the expertise we needed to get the job done. They require very little direction and feel like an extension of our organization. I look forward to continuing to work with them to help elevate our advocacy efforts”
“BlockFlo Digital (formerly DN4TL)’s professional team’s ability to help target the right audience is particularly impressive. With so much noise on Twitter, it can be difficult to stand out from the crowd and reach the people who are most likely to engage with your content. However, BlockFlo Digital’s services have helped us achieve the visibility we wanted and to overcome the challenge of connecting with the right audiences. We highly recommend trying BlockFlo Digital for any business looking to grow.”
“BlockFlo Digital has been an amazing partner for my brand, and also for my business entities. They have been my go to for the production needs of my new podcast, and I would highly recommend them for any content work that you’re looking for.”
“In just 6 months, we have doubled our audience and seen growing engagement rates effortlessly! The BlockFlo Digital (formerly DN4TL) team is passionate about its clients and understands crypto so collaboration was both easy & effective.”
“Blockchain North, Flo and Bobby have been amazing partners! From helping manage digital presence to surfacing opportunities and helping Blockscope have a larger presence in the Web3 community in Canada, they have been a great team to collaborate with!”
“BlockFlo Digital (formerly DN4TL)’s services have significantly impacted our social media outreach and lead generation efforts within just a few months. Our social media presence has doubled in terms of both followers and quality connections. Working with Flo and the team has been a pleasure; they are consistently responsive, supportive, knowledgeable, and courteous. They adapted to our niche target audience providing personalized recommendations to enhance our social media presence. BlockFlo Digital comes highly recommended for businesses seeking to unlock their social media potential.”
“I have worked with Florent on several projects, all related to my own personal branding, social media outreach, website design and profile expansion. Florent and his team at BlockFlo Digital (formerly DN4TL) were always amazing to work with — responsive to requests, super professional and supportive, and always provided excellent work. I’d recommend Florent to anyone who’s looking to increase their own personal or business network.”
“BlockFlo Digital (formerly DN4TL)’s service delivered tremendous value and has helped me improve my outreach amongst key audiences! The team’s service is personalized, responsive and turnkey, which will be appreciated by many leaders I’m sure!”
“Thanks to Flo of BlockFlo Digital (formerly DN4TL) who has supported Scaling Up since 2018. This year, his presentation “3 Steps to Boost your Social Reach & Influence” really stimulated the audience and was timely for Canada’s Bioeconomy. I have also been enjoying his engaging mini-interviews with Scaling Up industry leaders. We look forward to working together in 2023.”
“Working with Flo and his team has been a tremendous experience. BlockFlo Digital (formerly DN4TL)’s energy and professionalism have supported amazing growth and engagement on our social media channels , while also supporting our overarching marketing strategy.
For any business leader who is looking to cut through the noise and elevate their social media voice (presence), BlockFlo Digital brings results.“
“Flo and Bobby were a true pleasure to work with on the Helios Whitepaper. Quick and professional. Fun, insightful and knowledgeable. We highly recommend BlockFlo Digital!”
About Us
BlockFlo Digital offers a whole suite of digital marketing services “from content to community”, with an emphasis on blockchain & tech startups, not for profits and thought-leadership. We amplify your voice, elevate your brand and convert.
Our team brings together three decades of combined expertise in content production, including the production and editing of multiple publications, websites and social media campaigns, over 1,500 high-level interviews, and specialized consulting for over 50 startups.
Our diverse background in new media, journalism, television production, professional copywriting, and strategic marketing enriches our approach, ensuring each project benefits from a depth of knowledge and a breadth of experience.
At the core of our services is a steadfast commitment to your success, ensuring that we not only meet but exceed the expectations set for us, aligning with your best interests at every turn.
We walk the talk and have your best interest at heart.
For more information, see our client testimonials below or contact us today.
Your Project Team
Florent "Flo" Thévenin
Founder & CEO + Podcast Host
As a professional communicator, leader, and entrepreneur, Flo has been producing multimedia projects globally since 2008.
In 2017, he co-created TheFutureEconomy.ca, a notable Canadian-focused site featuring leader interviews on the future economy, and built an influential national network and social media following in the process. For a decade prior, Flo produced high-profile investment profiles in Africa, the Middle East, Southeast Asia, and eventually in Canada, where he also organized three high-level conferences in Alberta.
Fluent in four languages, Flo has lived and worked in 12 countries and three Canadian provinces (AB, BC, QC). He has conducted over 1,500 top-level leader interviews across Canada and globally. In 2021, he founded BlockFlo Digital (formerly DN4TL), leveraging his extensive digital marketing and thought-leadership expertise along with his own Canadian influencer profile. Combining his passion for creative content, advocacy, technology, and blockchain, Flo—also the founder of Blockchain North, Canada’s first blockchain-focused media company—helps leaders elevate their online presence and ultimately grow their business.
Bobby Barone
Director & Blockchain Lead
Bobby is a consultant and copywriter with eight years of experience in the blockchain industry.
Previously a Financial Securities Advisor, he became deeply intrigued by blockchain technology and disruptive business models in the financial technology space.
He co-founded Canadian Cryptocurrency Consulting in 2016, a full-service consulting firm empowering promising blockchain projects to achieve their funding goals.
He has worked with over 50 crypto startups, assisting in project management, copywriting, business development, marketing, social media and community management.
Nicolle Hodges
Director & Content Lead
Nicolle has over a decade of expertise spanning social media management, marketing strategy, copywriting, and PR/media relations. Her journalistic acumen, especially in the realm of disruptive markets, provides a deep understanding of evolving trends, equipping her to create digital marketing strategies that resonate with contemporary audiences.
Her career highlights include: television host and producer for CTV, Canada’s preeminent television network; culture editor for Herb, a leading digital cannabis publication; and the sole female host for The Dales Report, an investor-centric media platform, where she regularly interviewed the top CEOs of psychedelic and Web3 companies.
Ed Alviar
Social Media Manager
Ed is proven professional in social media and excels at leveraging culture and memes to elevate traditional accounts. With a verifiable track record of achieving over 50 million total impressions, his work includes multiple individual videos, tweets, and posts surpassing 2 million, 1 million, and 500,000 views.
He has a wealth of experience growing brands from inception and nurturing niche, authentic communities. Ed’s expertise lies in building enduring relationships with influencers and content creators, driving impactful collaborations for brand success.
As a social media strategist and content creator for Blockchain North, he employs the most effective and up-to-date strategies to connect with and retain audiences.
Pak San Fung
Video Producer
Pak has been video editing since he was 11 years old. Passionate about telling stories and making your message hit, he expertly wields the digital tools to edit compelling and captivating content. His work spans from short films, social media content and corporate video. Notable experiences prior to joining the Blockchain North Team include editing entertainment news videos for the YouTube channel Screen Rant and completing a Film & Media degree from Queen’s University.
As well, Pak is a believer in blockchain technology and an investor in various cryptocurrencies. His personal favourites are Bitcoin, Solana, Shiba Inu and Quant.
Alan Kong
Video Production Specialist
Alan Kong is a recent graduate from Mount Allison University, where he majored in Economics and minored in Maths and Philosophy. During his time there, he actively participated in Maths competitions and was involved in policy advising in New Brunswick. Now a CFA candidate, Alan continues to expand his expertise in finance.
Fluent in both Mandarin and English, Alan has lived across Canada, but after spending the last five years on the East Coast, he proudly calls himself a Neo Brunswicois. His entrepreneurial journey began in video production during his school years, supported by TD Ready funds. He has since collaborated with prominent clients like NHLCA and Toyota Canada.
At BlockFlo Digital, Alan is the go-to video production specialist, excelling from pre-production to post-production. His proactive approach to contributing ideas and improving workflow ensures that every project meets the highest standards.
Bryan Tritt
Strategic Advisor
With over 15 years in communications and public relations, Bryan Tritt joins Blockchain North as Strategic Advisor. Specializing in corporate communications, media relations, social media, crisis management, content marketing and strategy, Bryan has worked with household name B2B and B2C fintech brands including Binance, TurboTax, Mint, QuickBooks, and goeasy Ltd.
Bryan earned a Master of Science in Sports Business from New York University, holds dual degrees in Civil and Common Law from McGill University, and completed a Bachelor of Arts in International Comparative Studies at the University of Western Ontario.
Bryan has built a reputation for building strategies that navigate complex industries and effectively manage reputational challenges. His skill set includes public relations, corporate communications, social media, content marketing, public affairs, and CSR. He has experience in both agency and in-house roles, providing a well-rounded view on achieving communication goals.
Adam Wells
Digital Media Advisor
After a year, during which he helped DN4TL in multiple areas, from social media management and graphic design, to video production and diverse client work, Adam returned to university and became an advisor to the company.
With a keen eye for design, a passion for writing, and extensive videography experience (including in several film competitions across Alberta), Adam’s creativity & digital marketing insight has helped reimagine the team’s social media vision & distribution for both DN4TL & Blockchain North.
